Joe Laden

Joe Laden

Joe Laden has served as the Business Manager for Anesthesia Associates of Louisville, PSC since 1981. He has written many articles about anesthesia business topics and has made presentations at MGMA, ASA and other business conferences. To contact Joe with any questions or comments about information in article: joeladen@aalouisville.com. More lists of academic and private practice websites can be found at http://sites.google.com/site/joeladen/Home

Blog entries tagged in billing and practice management

Anesthesiology Practice Web Sites

Posted by Joe Laden
Joe Laden
Joe Laden has served as the Business Manager for Anesthesia Associates of Louisv
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on Thursday, 12 April 2012
in Enhancing Quality
Virtually all large anesthesiology practices have a corporate website. Some are quite detailed and complex. Fewer medium and small practices maintain a web presence. Should every practice consider creating a practice website or upgrading its current site?After examining a number of anesthesia practice websites, one can see that most have common elements and purposes. Before considering website design, the practice should seriously consider the purpose of the website and its intended effects.The reasons given by anesthesia practices for expending the time and money needed to produce an effective website are to implement one or more of the following:Establish a “web presence”Recruit anesthesia personnel via the websiteProvide patient informationAssist in the patient billing processSchedule anesthesiologists via surgeon preferenceInternal uses such as maintaining call schedules, document retrieval and communications.Marketing to patients, surgeons and facilities seeking anesthesia coverage.WEB PRESENCECurrently, almost every business has a website, so anesthesiology practices may believe that they too should...
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